Breaking into the book-selling business is a challenge. Many new bookstores go out of business each year because they aren't located in a suitable location, they don't stock the types of books that sell or they suffer from any number of other downfalls. However, a few steps can help you become a successful bookseller.
Instructions
1. Pick a location that's populated by book lovers. Some cities and towns are naturally more conducive to book-selling. University towns and cities that embrace the arts are typically great markets for successful bookstores.
2. Decide what type of stock to carry. Sellers of new books and sellers of used books often have different clients. However, many stores do integrate elements of the used and new into one store. While you might make a larger profit from new books, used books can attract students, young adults and others likely to spread the word by mouth.
3. Hire knowledgeable staff members who can talk books with patrons. Most book lovers enjoy a good chat about the written word, so you'll impress the local bookworms with informed employees. Likewise, people looking for suggestions are more likely to buy more from a bookseller if there's someone on hand to make recommendations.
4. Make your store comfortable. Book store culture, much like coffee culture, has grown into a business of relaxation. Many bookstore patrons expect to visit their local bookseller and sit down in a comfortable chair with a cup of coffee. Catering to relaxation is a great way to get off the ground.
5. Get involved in the community. People are more likely to visit a bookstore if they can buy books and take part in other activities. Invite local book discussion groups or charity organizations to meet in your store to attract local attention.
