Plan a Silent Auction Fundraiser
This is a fun way to raise money for schools, non-profit groups, teams etc. When we did it, it was very successful and everyone had a great time!
Instructions
1. Meet with the committee that will be planning the event. Talk about the things you will need for your event. Decide who will be responsible for what. You don't want to repeat something that someone else has done. Have contact information for everyone who is volunteering so you can touch base with them to see how things are progressing or to get info to them.
2. You need to find a location to hold your fundraiser and decide on a date. We had the use of a rec center donated to our group. You could check out your local rec center, churches, schools, hotels etc. You need something that can hold a lot of people.
3. The goal is to make money for your group so try to get as many donations as possible. People want to help, you just need to ask. Begin asking area businesses for donations for the silent auction. It's helpful to bring a sign that has all of the information about your event on it. I was not very comfortable asking for donations but eventually became pretty good at it. Here's an example of what I would say, "Hi, I'm so and so from whatever organization. We're having a silent auction on such and such a date to raise money. We are asking area businesses if they are able or willing to donate something for our silent auction." Be prepared to answer questions about your organization or the event. More often than not business were happy to donate. If they ask what you kind of item you were thinking about don't be afraid to ask for something specific. Big ticket items will draw more crowds to your event. If they can't donate anything thank them and ask if they could hang a sign for you.
4. Once you have your location and date set, as well as some auction items it's time to start advertising. Ask area businesses if they would hang one up, try the library, churches, schools etc. We also did a promo spot on a local morning radio station and had an article in the paper. All free! If your local radio station or paper charges for things like that, ask them to donate it for your group.
5. We had several theme baskets as well as individual items. Try to have a large variety of things to bid on as well as variety of bid prices. You want everyone to feel like they can be involved so if everything has a high bid price you'll eliminate some of your bidders. Our theme items were put into a basket and wrapped up which looked very nice. Individual or larger items were just set on the tables.
6. Each auction item should have a bidding sheet. It should include a description of what is being bid on, the minimum bid, bidding increments and the name of the individual or business (if they want to be identified) that donated the item. Try to come up with a creative description for your item or basket.
7. Make sure you have the silent auction guidelines posted the day of your event. Include the time it to begins and ends, how the winner is determined, where to pick up their prize and when payment is expected.
8. Once the auction is over don't forget to send a thank you to everyone who helped make your fundraiser a success.
